CHARITY FOR JAPAN

Braccialini Group supports victims of the earthquake in Japan, country with whom the Florentine company has collaborated for 30 years and a market where both Braccialini and Gherardini have always scored great success.

Braccialini for Japan

Conceived as an act of love toward the Land of the Rising Sun, the “We Love Japan” bag borrows some of the most cherished and famous symbols of Japan (from the Tree of Life to geisha’s fans) to give life to a super colorful, playful landscape with Mt. Fuji in the background. A true celebration of life and creativity in the Braccialini tradition.

Only 150 examples of this model were produced and all revenues from sales were donated to the Japanese Red Cross.

Gherardini for Japan

A red sun shining on a white background: patterns and colors from the Japanese flag characterize the new “Gherardini for Japan” shopping bag, a bag embellished by a little round clutch bag – in the shape of the red sun of the Japanese flag – that, when attached, can be used as an external pocket or, if removed, to store the folded shopping bag.

600 pieces limited edition were produced, sold in Japan, in Gherardini corners, and in Gherardini monobrand boutique in Italy, and all revenues from sales were donated to the Japanese Red Cross.